Where would we be without credit cards? Yet, when we opened up our bookstore, nearly 27 years ago, we didn’t even have credit cards. I remember going to our first Christian Booksellers Convention when we either paid with cash or wrote checks for everything. It’s interesting to see how much has changed in the way we buy and pay for our purchases.
Have any of you noticed that the new credit cards now have chips in them? I was curious about that, so I did some research and found out they are supposedly safer than the ones we simply swipe.
Since I have a small business, all my records are safely guarded. However, many large businesses, especially internet businesses, keep track of where you purchase, what you purchase and how much you purchase.
“Every time you go shopping, you share intimate details about your consumption patterns with retailers. And many of those retailers are studying those details to figure out what you like, what you need, and which coupons are most likely to make you happy.”
Many people would be uncomfortable if they knew this, but using credit cards allows more details to be retained and sold to marketing firms than using cash.
On our show today, we talk with credit card expert, Jeff Baxter about these changes and what they mean to you.
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